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    • Shein buys Missguided brand from Britain's Frasers

      Shein buys Missguided brand from Britain's Frasers

      Reuters via Yahoo Singapore Finance· 9 months ago

      LONDON (Reuters) -Shein, the China-founded fast-fashion retailer, has bought the Missguided brand from Mike Ashley's Frasers, the e-commerce giant's...

    • Britain's Frasers divests Missguided IP to Shein

      Reuters SG via Yahoo Singapore Finance· 9 months ago

      LONDON, Oct 30 (Reuters) - Frasers Group, the sportswear and fashion retailer controlled by Mike Ashley, has divested the intellectual property of its Missguided business to China's Shein. The ...